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Diddy doing it again

Well, some of you might remember a couple of years ago Sean John FINALLY ventured off into designing a female line counterpart to the enourmously huge and popular Sean John's men line. Unfortunately, it didn't take off as well as the mens collection. I remember people commenting on the sizing.

Anyway, Sean & Co. are going to give it another shot using some familiar faces from music and film in its campaign this Spring, which is going to include singer and former model Cassie.

"I wanted the campaign to be like Diddy's angels. I think that Asia, Lauren and Cassie represent the Sean John girl in a perfect way.­­"
Sean "Diddy" Combs
Diddy is preparing to break through in various areas of the womens category including an introduction this October for Unforgiven for Women and later on Sean John junior sportwear.
 
I hope he gts it together and on the scale of Sean John for men, because I have to admit that his men's line is superb.
 
Stay Stylish!
Posted on Aug 2 2007 8:32 pm UTC by samida
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